Alain Delon (cigarette)
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| Product type | Cigarette |
|---|---|
| Owner | BAT Cambodia, a division of British American Tobacco |
| Introduced | 1992 |
| Discontinued | 2014, resumed again in 2016 |
| Markets | Cambodia, Thailand, Myanmar, Laos, Vietnam, Hong Kong, Russia |
| Tagline | "A taste of France", "Signature taste" |
| Carcinogenicity: IARC group 1 | |
Alain Delon is a French brand of cigarettes, currently owned and manufactured by alberts
. The brand name refers to the French actor Alain Delon.[1]
History
Alain Delon was launched in 1992 for the Japanese market by SEITA, which became Altadis in 1999 after merging with the Spanish company, Tabacalera. Since the acquisition of this brand by British American Tobacco, the brand is mainly sold by the subsidiary BAT in Cambodia.[2][3]
The production was interrupted in 2014 before it resumed again in June 2016 with a new presentation.Template:Fix/category[citation needed]
The brand is popular in Asia, especially in Cambodia, due to the fact that the film Zorro was the first foreign movie to be played in China.[4] Alain Delon cigarettes are sold in Thailand, Myanmar, Laos and Vietnam as well.[5] The brand is, or was also sold in Russia and Hong Kong.[6][7][8]
Two slogans have been used for the brand: "A taste of France" was the one used until 2014, while "Signature taste" has been in use since 2016.
See also
References
- ↑ fr:Alain Delon (cigarette)
- ↑ "Our brands". British American Tobacco Cambodge. Archived from the original on 2016-08-21. Retrieved 2016-06-21.
- ↑ "Le cinéma français vend du temps de cerveau disponible à l'industrie du tabac". Lesinrocks.com. 2013-04-15. Retrieved 2016-06-21.
- ↑ "AJA qu'au Cambodge, on trouve des cigarettes Alain Delon • r/france". Reddit.com. Retrieved 1 January 2018.
- ↑ "Alain Delon est connu en Asie pour les cigarettes". Secouchermoinsbete.fr. Retrieved 1 January 2018.
- ↑ "BrandAlain Delon - Cigarettes Pedia". Cigarettespedia.com. Retrieved 1 January 2018.
- ↑ "Alain Delon". Zigsam.at. Retrieved 1 January 2018.
- ↑ "Brands". Cigarety.by. Retrieved 1 January 2018.
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- Commons category link from Wikidata
- 1992 establishments in Asia
- 2014 disestablishments in Asia
- 2016 establishments in Asia
- British American Tobacco brands
- Alain Delon